Ok, it's finally time to get back in to "the swing of things", so to
speak. It has been some time since I have done a film review (since
Ant-Man, to be exact), and October was filled with all kinds of things
to keep me (and the blog) occupied, from defending the antics of Rebecca
Brink to scrambling around the Starbucks Center for Hack Day. October
was also the month that saw a handful of movies that, at least
initially, seemed interesting; The Last Witch Hunter, Paranormal
Activity: The Ghost Dimension, and Crimson Peak, to be specific. I
actually hadn't heard much about The Last Witch Hunter until I saw the
poster for it when I went to see Ant-Man, and, other than realizing it
had Vin Diesel in it, I didn't learn much more about it between then and
its release. The Paranormal Activity series, on the other hand, is a
series that I am familiar with, and, I will admit, is a series that I
actually enjoy, despite the fact that the films consist of little more
than strings of jump-scares tied together by a tissue-thin plot. And,
like The Last Witch Hunter, Crimson Peak is a movie that I had never
heard of until I saw the poster for it when I went to see Ant-Man. What
caught my initial attention was the caption "From the director of Pan's
Labyrinth and The Others".
Between those three, it didn't take long for me to decide to do this
review on Crimson Peak. The more intriguing part of the decision process
is perhaps that fact that I didn't really have to do much to narrow it
down; The Last Witch Hunter reportedly bombed, and, though I said that I
enjoy the Paranormal Activity series, I have become more and more
disenchanted with it as it has dragged on. And then compare these stats
against a film by Guillermo Del Toro, a very talented filmmaker, and
the choice becomes almost a no-brainer. In any case, this review will be
something different for me to write, and hopefully something just as
enjoyable to read, insofar as this will be a review of a horror film, in
stark contrast to the action and sci-fi films I have reviewed thus far.
And I have been wanting to do a review of a horror film for a while
now; as a long-time fan of the genre, with a small collection of the
classic black-and-whites (i.e. The House on Haunted Hill and The Cabinet
of Dr. Caligari), I believe I at least have an idea of what it means to
be a good horror film.
I must confess that I had a handful of expectations going in to Crimson
Peak, most of which were met, though I will say that I was disappointed
with regard to others. The expectations I had pretty much stem from the
fact that Crimson Peak was made by Guillermo Del Toro, a Mexican
filmmaker that has previously showcased a large degree of artistic and
fantastic talent. Pan's Labyrinth (El Laberinto del Fauno en espanol),
for example, with a pure stroke of genius, somehow managed to blur the
lines between a children's fairy tale, a fantastic horror story, and an
extremely violent adult war film, all presented in the Spanish language,
thus adding a new dimension of fiction to Spanish-language cinema. And
by no means is Del Toro's genius confined to the Spanish language. One
simply need to look at Pacific Rim to see a recent English-language
example of Del Toro's talent. What makes Pacific Rim particularly
interesting is the fact that it pays homage to the Japanese "mecha"
genre of fiction, a genre that anyone who watched cartoons as a child in
the 90s, like myself, should be familiar with (Mobile Suit Gundam:
Gundam Wing should ring some bells here). And it seems pretty clear that
it was Del Toro's intent to pay homage to the genre, as evidenced by
that fact that he casts Rinko Kikuchi, a Japanese actress, in one of the
leading roles. Another aspect of Crimson Peak that led me to have the
expectations that I did was the fact that Tom Hiddleston was cast into
one of the leading roles. While Tom Hiddleston seems to have become one
of the latest fangirl heartthrobs, much in the same way that Benedict
Cumberbatch did after Star Trek Into Darkness or Joseph Gordon-Levitt
after The Dark Knight Rises and Inception (and much in the same way that I predict Adam Driver will be after The Force Awakens), I actually have a degree of
respect for him. Hiddleston is certainly one of the better actors in the
entirety of the Marvel Cinematic Universe for his portrayal of Loki (a
title really only rivaled by Downey Jr.'s portrayal of Tony Stark). Add
to this the fact that he has a degree in Classics from Cambridge, a
field that, as I have admitted in the past, I have had a long interest
in, and he commands a degree of respect from me.
Given this background
information on the "who's who" of Crimson Peak, I was already expecting something with much
more depth than the other two choices. Given Del Toro's track record
with art and storytelling, I knew that Crimson Peak wouldn't rely on the
jump-scare gimmicks that Paranormal Activity relies on. This is not to
say that Crimson Peak didn't have its moments of suspense, but, unlike
Paranormal Activity, it does not use them as a crutch, so to speak (i.e.
Crimson Peak doesn't rely on jump-scares as its primary driving force).
And, given Hiddleston's more refined and sophisticated background, as
well as Del Toro's attention to story, I also knew that Crimson Peak
wasn't going to rely on the drawn-out action sequences that I imagine
characterize The Last Witch Hunter, which I expect to be closer to Blade
than anything Del Toro has produced. At this point, the question then
becomes "what kind of horror movie is Crimson Peak?" Well, Crimson Peak
is best described as a dark romance, at times invoking elements of a
ghost story told around a campfire in the woods, and at other times
invoking elements of suspense and mystery, akin to what you would find
in The Bone Collector or Red Dragon. If one wanted to try and set
Crimson Peak among literary examples, it is reminiscent of Victorian-era
romanticism and the gothic novel, more akin to The Hound of the
Baskervilles or The Turn of the Screw or the works of John Keats and
Sheridan Le Fanu as opposed to the extreme violence, malice, and
weirdness that characterize more modern entries in the horror genre,
such as the works of H.P. Lovecraft or Clive Barker's The Hellbound
Heart.
Crimson Peak opens up with one Edith Cushing reminiscing on the funeral
of her mother, who had died of illness when she was still a child. One
cold night soon thereafter, the ghost of Edith's mother visits the child
in the middle of the night and warns her to stay away from a mysterious
place called "Crimson Peak", a warning that Edith would not be able to
make sense of until years later. Fast forward fourteen years. Edith (Mia
Wasikowska) is an aspiring writer in the Victorian period looking to
the break the stereotype of female writers at the time by producing a
ghost story as opposed to a romance novel, while her father, Carter
Cushing (Jim Beaver), is a very wealthy and successful American
businessman based in Buffalo, NY. Edith finds herself working reception
for her father's business one day when Sir Thomas Sharpe (Hiddleston), a
young English baronet, walks in with a business proposal for Mr.
Cushing to invest in his invention for a machine that is supposed to
revolutionize clay mining for bricks. Sharpe's business proposal is
ultimately rejected by Mr. Cushing and he has no other choice but to
leave empty handed, but not before catching the attention of, and more
or less swooning, Edith. What unfolds after that is a blood-soaked love
story between Edith and Thomas, which includes the murder of Edith's
father, Edith marrying Thomas and moving to his estate in England, the
very ominous demeanor of Thomas' sister, Lucille (Jessica Chastain), the
disappearance of several women throughout Europe, and Edith's ghostly
visions. And it is eventually revealed that, because the thin red clay
beneath the Sharpe Estate has a tendency to stain the winter snow red,
the hill that the Sharpe Estate is built on is sometimes referred to as
"Crimson Peak".
Again, there is no question that Crimson Peak is something far more
sophisticated than most horror films that have been produced lately, and
that it does a large number of things well. Perhaps first and foremost,
Crimson Peak actually has a pretty compelling story. The references to
The Bone Collector and Red Dragon that I made earlier seem pretty
accurate for a handful of reasons; Crimson Peak has the elements of
mystery and suspense that characterize The Bone Collector and Red
Dragon, and keep one intellectually invested in the film. For example,
Carter Cushing is murdered fairly early on in the film, but it is not
readily apparent who did it and why. What makes this mystery
particularly compelling is Del Toro's genius in its implementation;
despite the fact that we are unsure who the murderer was, we are
actually provided with a handful of potential suspects as well as a
number of clues with regard to a motive. This gives Crimson Peak a kind
of "whodunit" dimension, slightly mesmerizing in its own right, like a
Sherlock Holmes novel or a game of "Clue". Yet another aspect of the film
that is done well that complements this mystery element is its great
character development, and, while Del Toro's writing of these characters
certainly merits praise, virtually all of the actors deserve credit
here, from Hiddleston to Charlie Hunnam, who plays Edith's American love
interest that ultimately investigates the mysteries surround the Sharpe
siblings. For example, only a half-wit would hastily arrive at the
conclusion that Thomas murdered Carter Cushing; someone a little more
analytical would realize that the character profile for Thomas Sharpe
does not lend itself well to the manner of the murder, or even the
initial motive given. Meanwhile, one has to wonder who the shady private
investigator that Carter Cushing hires to snoop on the Sharpes, Mr.
Holly, really is. Beyond the plot and character development, there are,
of course, the overall aesthetics and artistic presentation of the set
pieces, very much in Del Toro's signature style. The ghosts, for
example, have the same crooked and contorted walk that characterized the
child-eating "Pale Man" in Pan's Labyrinth. The hill of red clay that
the Sharpe Estate is built on occasionally causes the house to ooze
bright red from the walls, contrasting the cool, dark blacks and greys
of the paint, sometimes even evoking the famous ending scene of The
Amityville Horror. And Crimson Peak ties all of this together nicely
with its own share of blood and violence, unafraid to showcase the grim
circumstances driving the plot.
However, despite all of these things that Crimson Peak does well, I
would hesitate to put it in the same category as Del Toro's greater
works. There are two primary things that I think the film misses the
mark on, so to speak. First, even though Crimson Peak has a far more
sophisticated plot than any other recent horror film, its plot is still
pretty generic: a haunted house in Victorian England. Don't get me
wrong; I have been a long time fan of Victorian poetry and literature (I
do have an Edgar Allan Poe tattoo and Dracula still remains one of my
all time favorite novels), and Victorian Britain has served as the
setting of some of the most classic ghost stories. But that's the very
point that works against Crimson Peak; we have plenty of Victorian ghost
stories already. And while adding more of a good thing doesn't hurt,
one must compare Crimson Peak to Del Toro's previous work. Perhaps this
is just a kind of "artsy snobbishness" on my part, but Crimson Peak seems to lack
the imagination or innovation of Pan's Labyrinth; El Laberinto del Fauno
situated a very graphic children's fairly tale in the middle of the Spanish Civil War, and did it all in the Spanish language, almost
single-handedly jump-starting Spanish-language horror and fantasy cinema
(perhaps the biggest title in Spanish-language horror cinema at the
time was [REC], and this was still a fairly obscure title until its
English-language remake in Quarantine, which is still a relatively
obscure title even for English-speaking audiences). Pan's Labyrinth was
more or less something unheard of before, unlike Crimson Peak, which
feels as if it has been done dozens of times. Even among Del Toro's
English-language works, Crimson Peak lacks the innovation of Pacific
Rim, which brought English-speaking audiences a live-action iteration of
the Japanese "mecha" genre, which hadn't really been done before (at
least, not done well). The second big point of criticism that I think
can be aimed at Crimson Peak has to do with its implementation of the
actual ghosts in the film. Quite frankly, it's not clear to me whether
the ghosts were even a necessary part of the film. The plot
could have been carried out without them and more or less have achieved the
same effect. For example, as mentioned, Edith's mother's ghost makes an
appearance in the first five minutes of the film and warns her to stay
away from Crimson Peak, but when the time actually comes for adult Edith
to heed that warning, she actually does nothing; Edith learns she is at
Crimson Peak, but merely reflects on the warning for a brief moment
before resuming her day to day activities. In another scene towards the
end of the film, when Edith has a better understanding of who these
ghosts are, she runs in to one of them in the hallway of the Sharpe
Estate and asks it where she should go in order to get to the bottom of
this mystery (in an almost "Scooby Doo" fashion), at which point the ghost just promptly points her down
another hallway, more or less rendering the ghost as nothing more than a
supernatural sign post. It is also particularly interesting that Edith seems to be the only person that can interact with them for the overwhelming majority of the film; one would imagine that an angry, vengeful ghost would seek to haunt and torment his or her murderer, but in this case the ghosts simply seem to relegate themselves to sign post status. And if one were to try and make the argument that perhaps the ghosts are figments of Edith's imagination, then such an interpretation would quickly fail; the ghosts bring about tangible effects in the world, such as slamming doors and throwing balls, things that cannot be experienced by one person alone. Yet despite this, every other character in the movie seems to be more or less oblivious to the ghosts, nor do the ghosts try to bring about anything more substantial than slamming doors.
Overall, Crimson Peak certainly gets my recommendation, and it is, by far, one of the better horror films I have seen in a long time, but it is also not Guillermo Del Toro's best work. It is your pretty typical ghost story, set against the tried and true backdrop of Victorian England, augmented by elements of mystery and romance. However, if one is looking for something more innovative or imaginative, a little more avant-garde than classic, then I would refer him or her elsewhere. The problem with that is that Crimson Peak is more or less the apex of horror films right now, much to my great dismay.
Wednesday, November 11, 2015
Monday, November 2, 2015
In the Field - Starbucks Hack Day 2015
Finally, I get to write a piece more journalism-oriented than
philosophical. This is to be contrasted, of course, with the various
film reviews and philosophical pieces that I have done so far. In fact,
it is a slight relief to finally be able to write a piece like this, insofar
as I keep saying that I will do something with a journalism slant to it
only to not have produced one up to this point. One of the virtues of
doing a piece like this is that, insofar as it is more or less a report
of something that has transpired, there will be less commentary and more
explanation, which will make for a shorter piece. This is particularly
so since this event wasn't that large (though nonetheless notable).
Perhaps this will even be a piece that I can get done in one sitting (turns out, it wasn't).
And on that note, I present my findings on Starbucks Hack Day 2015.
This past Tuesday, October 27th, Starbucks hosted their annual Hack Day at their global headquarters in Seattle. The event was open primarily to employees, but there was, no doubt, a handful of visitors that had the opportunity to attend. And as can be implied by the previous sentence, if it wasn't made clear by my user profile or previous posts, I am a Starbucks employee based at the Starbucks Center in Seattle. I was fortunate enough to convince my supervisor to let me take a chunk of my normal shift to attend the event. I had only heard of the event a few days prior, so I still wasn't quite sure what to expect; the name of the event, for example, implied something along the lines of the DefCon or Black Hat conferences, which, as someone with a side interest in mathematics and the cyber underground, initially piqued my curiosity (this is not to say that I actually expected Starbucks Hack Day to be anything remotely close to DefCon). At the same time, the flyers for the event were done in such a way as to make the event seem more like an arts-and-crafts workshop than any kind of conference or event of that nature. In either case, I still felt like it would make for a nice topic to report on (in addition to being a nice reprieve from my usual duties that day), so I was inclined to attend nonetheless.
The event took place in a moderately large conference hall on the 3rd floor of the Starbucks Center. Like any other convention or conference, there were booths set up where employees (internally referred to as "partners") were able to demonstrate whatever idea or innovation that they had been working on. Slightly to my disappointment, it wasn't so much of a hacking conference so much as it was a technology and innovation showcase, which is still certainly notable. Mobile apps seemed to be the overarching theme of the event, with the vast majority of the booths showing some kind of new iOS or Android application targeted at both customers and employees alike.
The first demo I was able to take part in was called "Get Rollin'", a training application for new baristas designed by Steve Walker, Jason Stoff, and Bill McNeil. This particular application took advantage of the tilting sensor feature in iOS devices (iOS veterans may be familiar with this function from games like Naught or Zombie Highway). Essentially, this particular application constituted a game where new partners would have to carefully guide a silver ball along a path of tiles floating in space without falling off the side. The catch is that the path would occasionally fork, presenting the budding barista with a decision of which path to take, where each path in the fork would correspond to a possible answer to a Starbucks training question. Answer the question incorrectly and the path would disappear under the ball and it would be game over. In one way, there is actually the potential here for something truly immersive; somehow, either through the raw design of the aesthetics or the core gameplay concepts, I was reminded of Playstation's Intelligent Qube from 1997, which, in retrospect, was something of a work of art. At the same time, I found myself questioning the value of such an application; as someone who spent years working in restaurants and coffee shops while I was a student, the training required for such labor isn't particularly difficult or complex, so one is left to wonder to what extent such an app is really necessary. And even it does help a new employee train for their position, it seems as if it would wear out its usefulness once the employee has finished training. Ultimately, "Get Rollin'" was a great concept, and it certainly stood out from the rest of the applications on display, but perhaps the concept would better be served as a full-fledged game as opposed to being confined to a training app.
After briefly playing around with the "Get Rollin'" app, I was ushered over to the booth for an application called "Markout!", designed by Stephen Ramirez, Nicole Tidwell, Diane Kerstein, David Gutierrez, and Zachary Camara. Again, this was another app targeted at Starbucks employees mostly for internal use, though I should say that there were some features of it that, if expanded on, would make for an interesting app for consumers. Essentially, this app functions as a reminder for employees to take advantage of their employee discounts. Pretty straightforward, though I admit that I am slightly scared to think that partners need to be reminded to take advantage of one of their most basic perks. What makes this app particularly interesting is a kind in-built stat tracker; an employee can input the information for the product that he or she used the discount for and then the app can make recommendations based on the user's habits. For example, if an employee used his or her discount to get a bag of a particular kind of dark roast, then the app uses that data to make suggestions for the following week, based on such things as roast, growing region, and so on. The data tracking portion of this app struck me as having vast potential; if it were reimagined in an app for consumers, it could potentially illustrate which of the various nuances of a coffee's flavor profile American consumers really enjoy, as well as serve as a kind of introduction into the world of coffee for the layperson.
After getting the demo for the "Markout!" app, I continued to meander about the hall until I came to "Siren's Echo", designed by Tom Fernandez. The crowd around this booth was particularly large, and it didn't take me long to see why. This was a significant departure from the other apps on display; "Siren's Echo" showcased a kind of voice recognition software. Simply put, whatever someone would say into a microphone, the "Siren" would say back in a calm, clear woman's voice. One can't help but think of Apple's Siri technology when watching the demo. And while the technology itself was nothing new (again, Siri is, more or less, a full-fledged artificial intelligence, way more advanced than the "Siren"), it's applications struck me as the more important thing here. For example, one could image this technology replacing the headsets and baristas at a drive-thru store, more or less leaving the ordering process in the drive-thru automated. Or, more in line with Siri and the theme of mobile devices, this technology could be integrated into the mobile app for consumers, so they no longer have to navigate complex menus to place an order over the Starbucks app. It wasn't particularly clear which system architecture this software was optimized for, iOS or Android (or maybe I just missed it), but, since the increasingly ubiquitous Starbucks app is on both platforms, I would imagine that, if "Siren's Echo" develops into something bigger, it would be available on both.
These were only three of the apps on display this past week, though these were the ones that stood out to me more, mostly for the aforementioned reasons. There was a contest at the end of the event where attendees got to vote on their favorite booth, but, for various reasons, I wasn't able to stick around to see the winner. However, this piece hopefully provides a brief glimpse into the technological developments taking place event at a company as retail and consumer-focused as Starbucks. I was also able to get some photos of the event, some of which I will attach to this post, and others I will post under the "Photography" label, marking my first foray into the intersection of writing and photography.
This past Tuesday, October 27th, Starbucks hosted their annual Hack Day at their global headquarters in Seattle. The event was open primarily to employees, but there was, no doubt, a handful of visitors that had the opportunity to attend. And as can be implied by the previous sentence, if it wasn't made clear by my user profile or previous posts, I am a Starbucks employee based at the Starbucks Center in Seattle. I was fortunate enough to convince my supervisor to let me take a chunk of my normal shift to attend the event. I had only heard of the event a few days prior, so I still wasn't quite sure what to expect; the name of the event, for example, implied something along the lines of the DefCon or Black Hat conferences, which, as someone with a side interest in mathematics and the cyber underground, initially piqued my curiosity (this is not to say that I actually expected Starbucks Hack Day to be anything remotely close to DefCon). At the same time, the flyers for the event were done in such a way as to make the event seem more like an arts-and-crafts workshop than any kind of conference or event of that nature. In either case, I still felt like it would make for a nice topic to report on (in addition to being a nice reprieve from my usual duties that day), so I was inclined to attend nonetheless.
The event took place in a moderately large conference hall on the 3rd floor of the Starbucks Center. Like any other convention or conference, there were booths set up where employees (internally referred to as "partners") were able to demonstrate whatever idea or innovation that they had been working on. Slightly to my disappointment, it wasn't so much of a hacking conference so much as it was a technology and innovation showcase, which is still certainly notable. Mobile apps seemed to be the overarching theme of the event, with the vast majority of the booths showing some kind of new iOS or Android application targeted at both customers and employees alike.
The first demo I was able to take part in was called "Get Rollin'", a training application for new baristas designed by Steve Walker, Jason Stoff, and Bill McNeil. This particular application took advantage of the tilting sensor feature in iOS devices (iOS veterans may be familiar with this function from games like Naught or Zombie Highway). Essentially, this particular application constituted a game where new partners would have to carefully guide a silver ball along a path of tiles floating in space without falling off the side. The catch is that the path would occasionally fork, presenting the budding barista with a decision of which path to take, where each path in the fork would correspond to a possible answer to a Starbucks training question. Answer the question incorrectly and the path would disappear under the ball and it would be game over. In one way, there is actually the potential here for something truly immersive; somehow, either through the raw design of the aesthetics or the core gameplay concepts, I was reminded of Playstation's Intelligent Qube from 1997, which, in retrospect, was something of a work of art. At the same time, I found myself questioning the value of such an application; as someone who spent years working in restaurants and coffee shops while I was a student, the training required for such labor isn't particularly difficult or complex, so one is left to wonder to what extent such an app is really necessary. And even it does help a new employee train for their position, it seems as if it would wear out its usefulness once the employee has finished training. Ultimately, "Get Rollin'" was a great concept, and it certainly stood out from the rest of the applications on display, but perhaps the concept would better be served as a full-fledged game as opposed to being confined to a training app.
After briefly playing around with the "Get Rollin'" app, I was ushered over to the booth for an application called "Markout!", designed by Stephen Ramirez, Nicole Tidwell, Diane Kerstein, David Gutierrez, and Zachary Camara. Again, this was another app targeted at Starbucks employees mostly for internal use, though I should say that there were some features of it that, if expanded on, would make for an interesting app for consumers. Essentially, this app functions as a reminder for employees to take advantage of their employee discounts. Pretty straightforward, though I admit that I am slightly scared to think that partners need to be reminded to take advantage of one of their most basic perks. What makes this app particularly interesting is a kind in-built stat tracker; an employee can input the information for the product that he or she used the discount for and then the app can make recommendations based on the user's habits. For example, if an employee used his or her discount to get a bag of a particular kind of dark roast, then the app uses that data to make suggestions for the following week, based on such things as roast, growing region, and so on. The data tracking portion of this app struck me as having vast potential; if it were reimagined in an app for consumers, it could potentially illustrate which of the various nuances of a coffee's flavor profile American consumers really enjoy, as well as serve as a kind of introduction into the world of coffee for the layperson.
After getting the demo for the "Markout!" app, I continued to meander about the hall until I came to "Siren's Echo", designed by Tom Fernandez. The crowd around this booth was particularly large, and it didn't take me long to see why. This was a significant departure from the other apps on display; "Siren's Echo" showcased a kind of voice recognition software. Simply put, whatever someone would say into a microphone, the "Siren" would say back in a calm, clear woman's voice. One can't help but think of Apple's Siri technology when watching the demo. And while the technology itself was nothing new (again, Siri is, more or less, a full-fledged artificial intelligence, way more advanced than the "Siren"), it's applications struck me as the more important thing here. For example, one could image this technology replacing the headsets and baristas at a drive-thru store, more or less leaving the ordering process in the drive-thru automated. Or, more in line with Siri and the theme of mobile devices, this technology could be integrated into the mobile app for consumers, so they no longer have to navigate complex menus to place an order over the Starbucks app. It wasn't particularly clear which system architecture this software was optimized for, iOS or Android (or maybe I just missed it), but, since the increasingly ubiquitous Starbucks app is on both platforms, I would imagine that, if "Siren's Echo" develops into something bigger, it would be available on both.
These were only three of the apps on display this past week, though these were the ones that stood out to me more, mostly for the aforementioned reasons. There was a contest at the end of the event where attendees got to vote on their favorite booth, but, for various reasons, I wasn't able to stick around to see the winner. However, this piece hopefully provides a brief glimpse into the technological developments taking place event at a company as retail and consumer-focused as Starbucks. I was also able to get some photos of the event, some of which I will attach to this post, and others I will post under the "Photography" label, marking my first foray into the intersection of writing and photography.
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